Context

Legacy Capital is a private investment firm that partners with small to mid-sized businesses to acquire and scale them through hands-on operational support. They focus on improving performance, optimizing processes, and driving long-term growth by combining capital investment with active management expertise.

Collaboration Context

Scott Hauck engages with small to mid-sized business owners and operators looking for strategic capital and hands-on support to scale or transform their companies.

The company is interested in leveraging targeted outreach and deal-flow generation strategies to connect with qualified business owners seeking acquisition, growth, or succession solutions, with the goal of increasing off-market opportunities, deal flow quality, and successful investment acquisitions.

1. Example of Campaign Results

Details

• 10,620 emails sent
• 143 responses (2.58% response rate)
• 5 sales meetings generated (i.e., 1 meeting for approximately 2,124 people contacted)
• €XXX in new opportunities generated
• ROI: x10 – An acquisition cost of €XXX to generate €XXXX in revenue (i.e., €X invested generated €X in revenue)
• Top meetings generated:
  1. Wish (wish.com)
  2. MailSPEC (http://www.mailspec.com/)
  3. VeryGoodCopy (http://www.verygoodcopy.com/)
  4. Laxis (https://www.laxis.com/)

2. Target & Scripts

2.1 Target:

• Industry: Transportation/logistics & Technology
• Company size: 1 to 200 employees
• Target roles: Owner, Founder, General Manager, Partner
• Location: USA

2.2 Scripts :

Email 1-A